Direct marketing needs the right strategy
Read moreIn today’s highly competitive world, all companies face similar marketing challenges: Differentiating themselves from others Acquiring and retaining customers...
0What is the CAN-SPAM footer and what it must look like
Read moreThe term “CAN-SPAM Footer” refers to the requirements of the CAN-SPAM Act in the United States. CAN-SPAM stands for...
Agile and adaptive software development
Read moreAgile software development is an iterative and incremental method of software development that aims to respond flexibly to changing...
Opt-In, Opt-Out and Double-Opt-In: The Art of Consent in the Digital World
Read moreIn today’s digital era, privacy and control over personal data plays a crucial role. Companies and organizations collect and...
Customer Relationship Management: The Art of Customer Loyalty
Read moreIn a world where customers have a choice and competition is constantly growing, customer relationship management (CRM) has become...